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March 12.2025
3 Minutes Read

How KPMG Survey Reveals Business Opportunities for German Firms in South Africa

Mobile news on German business opportunities in Southern Africa.

Optimism Amidst Challenges: German Companies in Southern Africa

In the wake of South Africa’s recent national elections, a new survey reveals a cautiously optimistic outlook for German businesses operating in South Africa and the broader Southern African region. Conducted by KPMG Germany in collaboration with AHK Southern Africa, the ‘German-Southern African Business Outlook 2025’ offers critical insights into the professional climate and investment attitudes of German firms.

Survey Insights: Key Findings from the KPMG-AHK Survey

From November 11 to December 31, 2024, KPMG and AHK engaged 98 companies to explore the pressing challenges and opportunities facing businesses in the region. The results indicate a significant degree of optimism: 64% of participants in South Africa expect an increase in sales within the year, while 58% in the wider Southern Africa region echo this sentiment.

Profit expectations are also uplifting, with 48% of South African respondents anticipating higher profits—this reflects a gradual turnaround as businesses adapt to economic challenges. Furthermore, 44% of firms plan to invest in South Africa over the next three years, with at least €3 million earmarked for projects by 10% of these companies. In contrast, investment interest wanes in other Southern African countries, where only 20% express investment plans.

The Impact of Political Stability on Business Growth

The survey's responses suggest a strong correlation between enhanced political stability and business growth. Almost all respondents (77%) believe the recent election outcomes will favorably impact the economic environment. However, 65% anticipate that improvements will be moderate, illustrating a tempered perspective. Business leaders are hopeful that the newly formed Government of National Unity will spur necessary reforms for sustainable growth as they work to address longstanding issues in infrastructure and crime.

Corruption and Infrastructure: A Business Imperative

As noted by Andreas Glunz, KPMG Germany’s managing partner for international business, one of the most pressing tasks for the new government is to systematically combat corruption and crime. This sentiment resonates with 46% of surveyed companies identifying this as a paramount focus for improvement, clarifying their critical concern for the local business environment. Investment in infrastructure modernization—favored by 39% of firms—also appears essential to facilitate economic expansion.

Challenges Driving Innovation: The Role of Technology

In a world increasingly driven by technological advancements, German businesses are exploring digital solutions as they navigate local challenges. Areas such as cloud computing, data analytics, and cybersecurity are gaining traction, reflecting a need to innovate amidst infrastructural gaps.
For many firms, adapting technologies—like IOT devices for supply chain improvements or AI tools for decision-making—serves as both a response to immediate challenges and a catalyst for long-term growth.

Future Predictions: What Lies Ahead for German Enterprises

As businesses look beyond immediate recovery, the forecast for growth hinges on the government’s ability to stabilize political and economic conditions. The formation of a united government has reinvigorated hopes. Many German companies see South Africa as a gateway to expanding markets across sub-Saharan Africa, capitalizing on a youthful demographic and untapped resources.

While optimism prevails, industry players must remain cautiously vigilant, embracing innovative strategies and digital transformation frameworks that encompass automation, digital skills, and responsible tech investments. A holistic focus on cultural and social adaptation will serve as a foundation for creating robust business ecosystems ready to adapt dynamically.

Conclusion: Embracing Opportunities Amidst Uncertainty

In summary, the KPMG-AHK survey reflects a complex yet promising landscape for German companies in Southern Africa. The confluence of political change and economic opportunity beckons resilience and innovation from business leaders. Understanding and integrating advanced technologies, fostering public-private partnerships, and tackling systemic challenges will determine the region's future success. As executives and professionals hone their strategies, continuing to monitor evolving conditions will be crucial for sustaining growth and tapping into Southern Africa's full potential.

Stay informed and be part of the change—understand how you can engage with the technological advancements that may redefine business landscapes. Join the conversation today by exploring more insights on innovations in the region.

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11.29.2025

Navigating Southern Africa’s Cross-Border Payment Chaos: Costs and Solutions

Update Understanding the Complex Landscape of Cross-Border Payments in Southern Africa As the remittance market in Southern Africa is projected to grow from $2.27 billion in 2025 to nearly $3 billion by 2030, the region's payment systems face intricate challenges that significantly burden individuals and businesses alike. Despite its potential, Southern Africa remains one of the most expensive corridors for cross-border money transfers globally, with fees that can exceed 25% of the amount sent. This not only affects those relying on remittances for family support but also stifles entrepreneurial growth across the region. The Hidden Costs: Unveiling Structural Challenges While high transaction fees are often highlighted, they only scratch the surface of the true cost of cross-border payments in this region. Issues such as liquidity delays, foreign exchange (FX) losses, operational bottlenecks, and compliance slowdowns compound the economic burdens experienced by senders and receivers. Liquidity pressures create additional layers of cost, as payments routed through multiple intermediaries can take as long as five business days to settle, freezing operational budgets for businesses reliant on timely cash flow. Why are Transfer Fees so High? The Currency Conundrum The reliance on numerous currencies complicates transactions further. With over a dozen local currencies in use, cross-border payments frequently need to convert through major currencies like the USD or ZAR, incurring conversion losses along the way. Zoyk, a fintech solution designed for the realities of the SADC region, highlights that every conversion routes additional costs, creating a cumbersome operating environment. Operational Frictions: The Manual Investment The fragmented nature of Southern Africa’s payment systems leads to unnecessary manual reconciliation. Since these systems are not interoperable, finance teams must navigate numerous platform integrations—this is not only time-consuming but also increases susceptibility to errors. Such inefficiencies may not always reflect in balance sheets but nonetheless eat into profits. The Human Element: Community Impact of Delays For many rural households, receiving remittances is critical to their survival. Affected families often face long journeys to cash-out points, making every delay not merely a financial inconvenience but a potential threat to their livelihoods. In certain markets, especially Zimbabwe and Malawi, 80-90% of transactions remain cash-based, leaving many unsettled due to insufficient cash liquidity. This situation highlights the ties between financial services and societal stability; trust in these systems is essential for economic growth. The Solution: Integration over Fragmentation To alleviate the burdens of cross-border payments, experts recommend a focus on creating an integrated payment infrastructure. This means connecting existing systems rather than adding more fragmented solutions into the marketplace. Building interoperable payment rails can lower costs, increase transaction speed, and significantly enhance the customer experience. Exploring Innovations: The Role of Technology and Fintech Fintech solutions like Zoyk illustrate that learning to leverage technology may streamline cross-border payments significantly. With features such as real-time reconciliation and multi-currency operations, these companies are laying the groundwork for a more efficient financial ecosystem. Innovations like blockchain technology, mobile money platforms, and payment APIs are rapidly emerging as potential game-changers that can bridge existing gaps in the market while driving down costs. Looking Ahead: The Future of Payment Solutions in Southern Africa The future of cross-border payments in Southern Africa looks promising yet filled with challenges. Initiatives like the Pan-African Payment and Settlement System (PAPSS) aim to provide real-time payments in local currencies, potentially addressing many of the current inefficiencies. However, success requires a collaborative approach that integrates multiple payment solutions while respecting local practices and regulatory frameworks. Conclusion: Towards a Smarter Payment Infrastructure In conclusion, while the problems facing cross-border payments in Southern Africa are significant, educational aspects and growing recognition of the need for innovation point to a brighter horizon. Stakeholders must adapt to the regional realities and leverage technological advances to evolve the payment landscape. If you want to navigate these complex challenges effectively, exploring innovative payment infrastructures is essential for both individuals and businesses, particularly those engaged in cross-border transactions. Don't wait—engage with platforms and solutions designed for this evolving market.

11.27.2025

Discover How the Founding 50 is Transforming Africa's Beauty and Tech Landscape

Update Unveiling the Founding 50: Africa's New Vanguard The Black Beauty & Fashion Awards Africa (BBFA) has rolled out the 'Founding 50'—a groundbreaking initiative aimed at establishing a strategic gateway into Africa’s dynamic beauty, fashion, and tech sectors. Launched under the auspices of Sierra Leone's First Lady, this initiative aims not just to celebrate local talent but to create a structured ecosystem that empowers African entrepreneurs to thrive in the global market. Bridging the Gap: The Need for Structured Ecosystems Africa's creative economy is rich with potential, yet many brilliant founders face barriers in accessing the support necessary to transform innovative ideas into scalable businesses. The Founding 50 will assemble 50 visionary leaders who can benefit from collaborative opportunities, visibility, and investment, thereby strengthening their influence both locally and internationally. By fusing policy, technology, and cosmetic science, the BBFA aims to bridge the critical gap that stymies entrepreneurial growth. Impact and Endorsement: A Commitment to Social Change Endorsed by notable figures like Sierra Leone's First Lady, the Founding 50 reflects a commitment not only to economic empowerment but to social justice as well. The BBFA aligns its mission with initiatives aimed at supporting marginalized communities, particularly in raising awareness around the rights of individuals living with Albinism. This intersection of commerce and social advocacy positions the BBFA to make significant contributions towards a more inclusive economy. Celebrating Diversity: A Look at the Founding Members Highlighted among the Founding 50 are influential personalities such as Ini Edo, Mariam Timmer, Adesua Etomi, and Dakore Egbuson-Akande. Their contributions exemplify the range of talent present in the African market while showcasing 'Made in Africa' products that prioritize both quality and safety. This selection not only promotes these brands but also sets a standard for excellence within the industry. Global Opportunities: The Gateway to Investment For international partners, the Founding 50 serves as a verified gateway to Africa’s burgeoning beauty and tech sectors. By participating in this initiative, global investors can mitigate risks associated with entering new and potentially volatile markets. The initiative thus not only empowers local entrepreneurs but also enhances bilateral trade potential, fostering economic collaboration between Africa and the global community. Future Trends in African Innovation The success of the Founding 50 will likely herald a new era for Africa’s creative economy. If sustained, this momentum could catalyze broader investments, making Africa a pivotal player in the global beauty and tech industries. As emerging technologies and innovations continue to reshape these sectors, the demand for authentic, high-quality African products will only increase, providing further opportunities for the cohort's members. Conclusion: Join the Movement As the Founding 50 launches, it is not just an initiative; it is a movement towards redefining African entrepreneurship on the global stage. For professionals and investors looking to engage with Africa’s most promising businesses, this is the time to connect and collaborate. The blend of creativity, innovation, and strategic investment will undoubtedly reshape the landscape of Africa’s economy. Stay informed and engaged with BBFA’s progress. The future of Africa’s beauty & tech innovation is bright, and your participation can help illuminate the path forward.

11.27.2025

How FUCHS Lubricants is Leading the Glass Industry Revolution in South Africa

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